AI-to-retail routing intelligence · for consumer tech and home brands with DTC + retail

When AI recommends laptops, who gets the cart?

PCMag is the #1 AI-cited publisher for laptop queries across Gumshoe, Profound and Semrush. The laptop brands AI engines recommend most are the brands PCMag covers most. Across 1,853,742 outbound links in its laptop category, exactly 35 go directly to a brand's own site.

No visibility subscription required — and it plugs into sources like Profound, Semrush, Similarweb or Ahrefs. No tags. No pixels. No platform replacement. Commerce Graph Method v1.4.

01 · The proof in consumer tech & home

Three numbers from this category's benchmark.

35

of 1.85M links go direct to a brand

0.002%. The most AI-cited laptop publisher effectively does not link to laptop makers.

81.8%

of resolved affiliate traffic lands at Amazon

One destination takes four fifths of the demand your category earns in AI answers.

3.6%

of resolved affiliate clicks reach any brand's own site

Across every brand on the property, not just yours — the routing is structural, not competitive.

Observed: link paths, affiliate wrappers, merchant destinations. Modeled: opportunity cost and share of clicks. We label which is which.

Read the full PCMag laptop teardown

02 · What we analysed

Named brands, named publishers, resolved destinations.

Brands analysed

  • Lenovo
  • Dell
  • HP
  • Apple
  • Asus
  • Acer
  • Samsung
  • Microsoft Surface

Publishers analysed

  • PCMag
  • CNET
  • Tom's Hardware
  • TechRadar
  • Wired

Destinations that captured the demand

  • Amazon
  • Best Buy
  • Walmart
  • B&H
  • Newegg

What we look at first for you

  1. 01

    Which PCMag and CNET placements carry your citation weight, and where each one sends the click

  2. 02

    How much of your category's AI-cited demand Amazon absorbs before Best Buy or your own site sees it

  3. 03

    Where third-party sellers are winning the buy box on the SKUs AI engines recommend by name

Who this is for

Built for Complexity.

Aqxle is built for consumer brands with meaningful online demand, competitive category pressure, and complex discovery pathways across AI platforms, publishers, affiliates, retailers, and marketplaces.

  • You manage complex omnichannel availability (DTC, Amazon, Walmart, Target).
  • You are paying for AI visibility and digital shelf tools, but can't connect top-of-funnel marketing lift to actual retail checkout.
  • You suspect AI engines are routing your buyers to competitors or third-party sellers, but have no visibility into the pathways.

How it works

From prompt to the retail shelf — and where the revenue is lost.

Most tools stop at "were we mentioned." Aqxle keeps going — through the citation, through the commerce route, all the way to the shelf the buyer actually lands on, and puts a dollar figure on every hop that leaks.

Illustrative flow — see a teardown for real numbers
Captured Leaked
  1. Prompt100%
  2. AI visibility62%

    Not visible in the answer · −38%

  3. Citation source46%

    Cited, but no commerce route · −16%

  4. Commerce route37%

    Wrong merchant / broken link · −9%

  5. DTC cart12%

    Lands on your own cart

  6. Amazon 3P hijacker15%

    Third-party seller wins the buy box

  7. Walmart out-of-stock10%

    Unbuyable listing or broken link

Captured on your shelf

12%

Leaked at retail

42%

Largest single leak

Off-shelf · no listing met · 15%

No tags, no pixels, no rip-and-replace. Aqxle runs on its own data and plugs into sources like Profound, Stackline, SEMrush, Similarweb or Ahrefs.

The offer

Start free. Pay when you want us to go deeper.

The free audit proves the leakage is real on your brand. The paid tiers go wider and faster across your citation sources and retail shelves, and are the only ones that connect to your first-party data.

PROVE IT'S HAPPENING

Free Revenue Opportunity Audit

$0

24 hours

Proof before you pay. We trace one specific AI-to-retail path in your category and deliver one hard leakage number to prove the blind spot exists.

  • 1 brand, 1 category
  • 1 traced AI-to-retail path
  • One leakage or capture number
  • Delivered straight to your inbox
Request My Free Audit

Pinpoint the bottleneck

Rapid Diagnostic Scan

$2,500

48 hours

A surgical, automated scan of your most critical AI-to-retail bottleneck.

  • 1 brand + 2 competitors
  • Scan of 1 priority citation source
  • Digital shelf readiness check
  • 1-page diagnostic & 15-minute walkthrough

100% credited toward the Omnichannel Leakage Map.

Request my free audit

The category diagnostic

Omnichannel Leakage Map

$10,000

Delivered in under 3 weeks

The definitive map of your AI-driven revenue leakage across your top AI-cited domains and major retail shelves.

  • 1 brand + 4 competitors
  • Top 50 AI-cited domains scanned
  • Multi-retailer shelf readiness map
  • Modeled revenue leakage calculation
  • Executive action plan & 60-minute workshop

100% credited toward Continuous Leakage Monitoring.

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Continuous protection

Continuous Leakage Monitoring

from $36,000/year

Billed annually

Real-time routing intelligence and alerts when an AI pathway breaks or sends traffic to an out-of-stock retail SKU.

  • Everything in the Leakage Map, continuously updated
  • First-party data integration
  • Real-time route change alerts
  • Out-of-stock and broken-link SKU alerts
  • Verified recovery reporting
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Your audit is delivered privately. We publish benchmarks, never client diagnostics.

Want this for your brand?

Get your free Revenue Opportunity Audit.

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